Case Study of Eclipse 2

The Story:

Presentation Matters

Sellers were original owners and this home had been a rental property for the past 10  years. Tenants gave notice they were moving out and sellers, recognizing what a great seller’s market we were in, decided to take advantage and sell. The question was … sell “as is,” or do some Smart Fix-Ups™ and hope to see a return on that investment.

Sellers knew, in this kind of market, their home would sell and probably sell well, but they also thought there might be an opportunity for a quick return if the right improvements were done. After walking through with us (Dan & Deb) and our licensed contractor, sellers decided to move forward with our Smart Fix-Up™ plan …

CRG Solution:

CRG moved forward to update and lighten up the home. We managed our contractor and our Transformation Team as they did the following:

• Painted entire interior a current and neutral “greige” color
• Painted front door
• Painted all golden oak: kitchen and bathroom cabinets, stair rail, linen closet and upstairs hall desk unit
• Added current hardware to all cabinets and drawers
• Replaced entry, dining and most of the bathroom light fixtures
• Installed new carpet upstairs
• Refreshed the pool and outdoor BBQ
• Professionally cleaned, staged and photographed

The Result:

• Estimated Value before transformation: $1,050,000 - $1,100,000
• Transformation timeframe and budget: 18 days / $17,000
• Sold Price after transformation: $1,225,000 / $85,000 over list price!
• Days on Market: 5
• Return on Investment: 635%
• Net Equity Gain: $125,000