When you start thinking about selling, you may ask yourself, and your Realtor, that very question.
When meeting with sellers we often suggest doing what we call “Smart Fix-Ups.” This could include interior and/or exterior paint, replacing some or all flooring, replacing light fixtures, freshening the landscape, etc. The two objections we occasionally hear are:
- Why would I fix up my home for someone else? I won’t even be able to enjoy it.
- Can we give a credit to the buyer so they can make their own choices?
First, the ONLY reason to do Smart Fix-Ups is to maximize your equity gain and increase your wealth. You can only do this IF you have a good return on any Smart Fix-Up investment. When we make suggestions on Fix-Ups we expect to bring a $3.00 – $6.00 return for every $1.00 spent. That’s smart! 🙂 We can do this because of our resources, experience and expertise in this market.
Second, we know today’s buyers have a difficult time “seeing past” whatever they see in photos or even in person. Most can’t imagine what a room would look like with new flooring or new paint. In addition, buyers will tend to way over-estimate the time and money it will take to fix up. From our perspective, why discount or give a credit when you can actually take advantage of this situation, do the Smart Fix-Ups, and make a great return in the process? This is one of the great opportunities you have when you go to sell your home … don’t just sell, maximize your equity!
We have the experience, expertise, and resources to make it all work. Let us tell you more … give us a call. 858-869-9035